{"id":4006,"date":"2021-04-05T07:56:00","date_gmt":"2021-04-05T07:56:00","guid":{"rendered":"https:\/\/para.school\/?p=4006"},"modified":"2023-07-27T16:50:03","modified_gmt":"2023-07-27T16:50:03","slug":"swot-analiz","status":"publish","type":"post","link":"https:\/\/para.school\/ru\/blog\/marketing\/swot-analiz","title":{"rendered":"SWOT-\u0430\u043d\u0430\u043b\u0438\u0437: \u0447\u0442\u043e \u044d\u0442\u043e \u0442\u0430\u043a\u043e\u0435 \u0438 \u043a\u0430\u043a \u0435\u0433\u043e \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\u0427\u0442\u043e\u0431\u044b \u0441\u043e\u0437\u0434\u0430\u0442\u044c \u043f\u0440\u0430\u0432\u0438\u043b\u044c\u043d\u0443\u044e \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044e \u043f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u044f \u0441\u0432\u043e\u0435\u0433\u043e \u0431\u0438\u0437\u043d\u0435\u0441\u0430, \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u043d\u0430\u0443\u0447\u0438\u0442\u044c\u0441\u044f \u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0432\u0441\u0435 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438 \u0438 \u0440\u0438\u0441\u043a\u0438. \u0412 \u044d\u0442\u043e\u043c \u043d\u0430\u043c \u043f\u043e\u043c\u043e\u0436\u0435\u0442 \u0442\u0430\u043a\u043e\u0439 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442, \u043a\u0430\u043a SWOT-\u0430\u043d\u0430\u043b\u0438\u0437.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>SWOT-\u0430\u043d\u0430\u043b\u0438\u0437&nbsp;<\/strong>\u2014 \u0441\u043f\u043e\u0441\u043e\u0431 \u043e\u0446\u0435\u043d\u043a\u0438 \u0432\u043d\u0435\u0448\u043d\u0438\u0445 \u0438 \u0432\u043d\u0443\u0442\u0440\u0435\u043d\u043d\u0438\u0445 \u0444\u0430\u043a\u0442\u043e\u0440\u043e\u0432, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0432\u043e\u0437\u0434\u0435\u0439\u0441\u0442\u0432\u0443\u044e\u0442 \u043d\u0430 \u043f\u0440\u043e\u0446\u0435\u0441\u0441 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044f \u0431\u0438\u0437\u043d\u0435\u0441\u0430. \u042d\u0442\u043e\u0442 \u043c\u0435\u0442\u043e\u0434 \u043f\u043e\u043c\u043e\u0433\u0430\u0435\u0442 \u0432\u044b\u0434\u0435\u043b\u0438\u0442\u044c \u0441\u043b\u0430\u0431\u044b\u0435 \u0438 \u0441\u0438\u043b\u044c\u043d\u044b\u0435 \u0441\u0442\u043e\u0440\u043e\u043d\u044b, \u043d\u0430\u0439\u0442\u0438 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438 \u0438 \u043e\u0431\u043e\u0437\u043d\u0430\u0447\u0438\u0442\u044c \u0443\u0433\u0440\u043e\u0437\u044b. \u0415\u0433\u043e \u0447\u0430\u0441\u0442\u043e \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044e\u0442 \u043f\u0440\u0438 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0447\u0435\u0441\u043a\u043e\u043c \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0438 \u043a\u0430\u043a\u0438\u0445-\u043b\u0438\u0431\u043e \u043d\u043e\u0432\u044b\u0445 \u0438\u043d\u0438\u0446\u0438\u0430\u0442\u0438\u0432 \u0438\u043b\u0438 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u0439.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0410 \u0442\u0435\u043f\u0435\u0440\u044c \u0434\u0430\u0432\u0430\u0439\u0442\u0435 \u043f\u043e\u0434\u0440\u043e\u0431\u043d\u0435\u0435,&nbsp;<strong>\u043a\u0430\u043a \u0440\u0430\u0441\u0448\u0438\u0444\u0440\u043e\u0432\u044b\u0432\u0430\u0435\u0442\u0441\u044f SWOT<\/strong>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>S (Strengths)<\/strong>&nbsp;\u2014 \u0441\u0438\u043b\u044c\u043d\u044b\u0435 \u0441\u0442\u043e\u0440\u043e\u043d\u044b<\/li>\n\n\n\n<li><strong>W (Weaknesses)<\/strong>&nbsp;\u2014 \u0441\u043b\u0430\u0431\u044b\u0435 \u0441\u0442\u043e\u0440\u043e\u043d\u044b<\/li>\n\n\n\n<li><strong>O (Opportunities)<\/strong>&nbsp;\u2014 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438<\/li>\n\n\n\n<li><strong>T (Threats)&nbsp;<\/strong>\u2014 \u0443\u0433\u0440\u043e\u0437\u044b<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u0412\u043d\u0443\u0442\u0440\u0435\u043d\u043d\u0438\u0435 \u0444\u0430\u043a\u0442\u043e\u0440\u044b<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0421\u0438\u043b\u044c\u043d\u044b\u0435 \u0438 \u0441\u043b\u0430\u0431\u044b\u0435 \u0441\u0442\u043e\u0440\u043e\u043d\u044b \u043e\u0442\u043d\u043e\u0441\u044f\u0442\u0441\u044f \u043a \u0432\u043d\u0443\u0442\u0440\u0435\u043d\u043d\u0438\u043c \u0444\u0430\u043a\u0442\u043e\u0440\u0430\u043c, \u043f\u043e\u0442\u043e\u043c\u0443 \u0438\u0445 \u043b\u0435\u0433\u043a\u043e \u043e\u0446\u0435\u043d\u0438\u0442\u044c \u0441\u0430\u043c\u043e\u0441\u0442\u043e\u044f\u0442\u0435\u043b\u044c\u043d\u043e. \u0412\u043e\u0442 \u043a\u0430\u043a\u0438\u0435 \u043e\u0431\u043b\u0430\u0441\u0442\u0438 \u0441\u0442\u043e\u0438\u0442 \u0443\u0447\u0435\u0441\u0442\u044c:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>\u0424\u0438\u043d\u0430\u043d\u0441\u044b;<\/em><\/li>\n\n\n\n<li><em>\u0424\u0438\u0437\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u0440\u0435\u0441\u0443\u0440\u0441\u044b (\u043e\u0431\u043e\u0440\u0443\u0434\u043e\u0432\u0430\u043d\u0438\u0435, \u0437\u0434\u0430\u043d\u0438\u044f, \u043c\u0435\u0441\u0442\u043e\u043f\u043e\u043b\u043e\u0436\u0435\u043d\u0438\u0435);<\/em><\/li>\n\n\n\n<li><em>\u0421\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u043a\u0438 \u0438 \u0446\u0435\u043b\u0435\u0432\u0430\u044f \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f;<\/em><\/li>\n\n\n\n<li><em>\u0410\u0432\u0442\u043e\u0440\u0441\u043a\u0438\u0435 \u043f\u0440\u0430\u0432\u0430 \u0438 \u0434\u043e\u0441\u0442\u0443\u043f \u043a \u043f\u0440\u0438\u0440\u043e\u0434\u043d\u044b\u043c \u0440\u0435\u0441\u0443\u0440\u0441\u0430\u043c;<\/em><\/li>\n\n\n\n<li><em>\u041f\u0440\u043e\u0446\u0435\u0441\u0441\u044b, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043f\u0440\u043e\u0438\u0441\u0445\u043e\u0434\u044f\u0442 \u0432 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438.<\/em><\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/para.school\/wp-content\/uploads\/2023\/07\/default_113581.jpg\" data-rel=\"lightbox-gallery-L3dv63VA\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img decoding=\"async\" width=\"943\" height=\"630\" src=\"https:\/\/para.school\/wp-content\/uploads\/2023\/07\/default_113581.jpg\" alt=\"\" class=\"wp-image-3998\" srcset=\"https:\/\/para.school\/wp-content\/uploads\/2023\/07\/default_113581.jpg 943w, https:\/\/para.school\/wp-content\/uploads\/2023\/07\/default_113581-400x267.jpg 400w, https:\/\/para.school\/wp-content\/uploads\/2023\/07\/default_113581-768x513.jpg 768w\" sizes=\"(max-width: 943px) 100vw, 943px\" \/><\/a><\/figure>\n<\/div>\n\n    <\/div> <!-- .mediaSP__content end -->\n\n<div class=\"mediaQuote__curved \">\n    <p>\u041d\u0435\u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e \u043a\u043e\u043d\u0442\u0440\u043e\u043b\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0438 \u043e\u0446\u0435\u043d\u0438\u0432\u0430\u0442\u044c \u0432\u043d\u0435\u0448\u043d\u0438\u0435 \u0444\u0430\u043a\u0442\u043e\u0440\u044b, \u043f\u043e\u043a\u0430 \u043d\u0435 \u043f\u0440\u043e\u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043d\u044b \u0432\u043d\u0443\u0442\u0440\u0435\u043d\u043d\u0438\u0435.<\/p>\n    <div class=\"mediaQuote__triangle-wrapper\">\n        <div class=\"mediaQuote__triangle\"><\/div>\n    <\/div>\n<\/div>\n\n    <div class=\"mediaSP__content\"> <!-- .mediaSP__content start -->\n\n\n\n<p class=\"wp-block-paragraph\">\u0414\u043b\u044f \u0442\u043e\u0433\u043e, \u0447\u0442\u043e\u0431\u044b \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u044c&nbsp;<strong>\u0441\u0438\u043b\u044c\u043d\u044b\u0435 \u0441\u0442\u043e\u0440\u043e\u043d\u044b<\/strong>&nbsp;\u0441\u0432\u043e\u0435\u0433\u043e \u0431\u0438\u0437\u043d\u0435\u0441\u0430, \u043e\u0442\u0432\u0435\u0442\u0438\u043c \u043d\u0430 \u0441\u043b\u0435\u0434\u0443\u044e\u0449\u0438\u0435 \u0432\u043e\u043f\u0440\u043e\u0441\u044b:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><em>\u041a\u0430\u043a\u0438\u0435 \u0443 \u0432\u0430\u0441 \u043f\u0440\u0435\u0438\u043c\u0443\u0449\u0435\u0441\u0442\u0432\u0430?<\/em><\/li>\n\n\n\n<li><em>\u0427\u0442\u043e \u0432\u044b \u0434\u0435\u043b\u0430\u0435\u0442\u0435 \u043b\u0443\u0447\u0448\u0435, \u0447\u0435\u043c \u043e\u0441\u0442\u0430\u043b\u044c\u043d\u044b\u0435?<\/em><\/li>\n\n\n\n<li><em>\u041a\u0430\u043a\u0438\u0435 \u0441\u0438\u043b\u044c\u043d\u044b\u0435 \u0441\u0442\u043e\u0440\u043e\u043d\u044b \u0432\u0438\u0434\u043d\u044b \u0432\u0430\u0448\u0438\u043c \u043a\u043b\u0438\u0435\u043d\u0442\u0430\u043c?<\/em><\/li>\n\n\n\n<li><em>\u041a\u0430\u043a\u043e\u0432\u043e \u0432\u0430\u0448\u0435 \u0443\u043d\u0438\u043a\u0430\u043b\u044c\u043d\u043e\u0435 \u0442\u043e\u0440\u0433\u043e\u0432\u043e\u0435 \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u0435 (\u0423\u0422\u041f)?<\/em><\/li>\n\n\n\n<li><em>\u041a\u0430\u043a \u043c\u043e\u0436\u043d\u043e \u0443\u0432\u0435\u043b\u0438\u0447\u0438\u0442\u044c \u043f\u0440\u0438\u0431\u044b\u043b\u044c?<\/em><\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">\u0421\u0438\u043b\u044c\u043d\u044b\u0435 \u0441\u0442\u043e\u0440\u043e\u043d\u044b \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u0440\u0430\u0441\u0441\u043c\u043e\u0442\u0440\u0435\u0442\u044c \u0441 \u0432\u043d\u0443\u0442\u0440\u0435\u043d\u043d\u0435\u0439 \u0442\u043e\u0447\u043a\u0438 \u0437\u0440\u0435\u043d\u0438\u044f \u0438 \u0441\u043e \u0441\u0442\u043e\u0440\u043e\u043d\u044b \u0432\u0430\u0448\u0435\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438. \u041e\u0446\u0435\u043d\u043a\u0430 \u0441\u0438\u043b\u044c\u043d\u044b\u0445 \u0441\u0442\u043e\u0440\u043e\u043d \u043e\u0442\u043d\u043e\u0441\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043e\u0432 \u0442\u0430\u043a\u0436\u0435 \u0431\u0443\u0434\u0435\u0442 \u043f\u043e\u043b\u0435\u0437\u043d\u043e\u0439.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u041d\u0435\u0434\u043e\u0441\u0442\u0430\u0442\u043a\u0438:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><em>\u0427\u0442\u043e \u043c\u043e\u0436\u043d\u043e \u0443\u043b\u0443\u0447\u0448\u0438\u0442\u044c?<\/em><\/li>\n\n\n\n<li><em>\u0427\u0435\u0433\u043e \u043b\u0443\u0447\u0448\u0435 \u0438\u0437\u0431\u0435\u0433\u0430\u0442\u044c?<\/em><\/li>\n\n\n\n<li><em>\u041a\u0430\u043a\u0438\u0435 \u043d\u0435\u0434\u043e\u0441\u0442\u0430\u0442\u043a\u0438 \u0432\u0438\u0434\u043d\u044b \u0432\u0430\u0448\u0438\u043c \u043a\u043b\u0438\u0435\u043d\u0442\u0430\u043c?<\/em><\/li>\n\n\n\n<li><em>\u0427\u0442\u043e \u0443\u043c\u0435\u043d\u044c\u0448\u0430\u0435\u0442 \u043f\u0440\u0438\u0431\u044b\u043b\u044c?<\/em><\/li>\n\n\n\n<li><em>\u041a\u0430\u043a\u0438\u0435 \u043f\u0440\u0435\u0438\u043c\u0443\u0449\u0435\u0441\u0442\u0432\u0430 \u0435\u0441\u0442\u044c \u0443 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043e\u0432?<\/em><\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/para.school\/wp-content\/uploads\/2023\/07\/default_113579.jpg\" data-rel=\"lightbox-gallery-L3dv63VA\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img decoding=\"async\" width=\"945\" height=\"630\" src=\"https:\/\/para.school\/wp-content\/uploads\/2023\/07\/default_113579.jpg\" alt=\"\" class=\"wp-image-3999\" srcset=\"https:\/\/para.school\/wp-content\/uploads\/2023\/07\/default_113579.jpg 945w, https:\/\/para.school\/wp-content\/uploads\/2023\/07\/default_113579-400x267.jpg 400w, https:\/\/para.school\/wp-content\/uploads\/2023\/07\/default_113579-768x512.jpg 768w\" sizes=\"(max-width: 945px) 100vw, 945px\" \/><\/a><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">\u0412\u043d\u0435\u0448\u043d\u0438\u0435 \u0444\u0430\u043a\u0442\u043e\u0440\u044b<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0412\u043d\u0435\u0448\u043d\u0438\u0435 \u043e\u0431\u0441\u0442\u043e\u044f\u0442\u0435\u043b\u044c\u0441\u0442\u0432\u0430 \u0432\u043b\u0438\u044f\u044e\u0442 \u043d\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044e \u0438 \u0431\u0438\u0437\u043d\u0435\u0441 \u0434\u043e\u0432\u043e\u043b\u044c\u043d\u043e \u0441\u0438\u043b\u044c\u043d\u043e. \u041a\u0430\u043a\u0438\u0435 \u043e\u0431\u0441\u0442\u043e\u044f\u0442\u0435\u043b\u044c\u0441\u0442\u0432\u0430 \u044f\u0432\u043b\u044f\u044e\u0442\u0441\u044f \u0432\u043d\u0435\u0448\u043d\u0438\u043c\u0438? \u0418\u043c\u0435\u043d\u043d\u043e \u0442\u0435, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043c\u044b \u043d\u0435 \u043c\u043e\u0436\u0435\u043c \u043a\u043e\u043d\u0442\u0440\u043e\u043b\u0438\u0440\u043e\u0432\u0430\u0442\u044c. \u041d\u043e \u043f\u0440\u0438 \u044d\u0442\u043e\u043c \u0432\u0430\u0436\u043d\u043e \u0438\u0445 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u044f\u0442\u044c \u0438 \u0434\u043e\u043a\u0443\u043c\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041f\u0440\u0438\u043c\u0435\u0440\u044b:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>\u0412\u043d\u0435\u0448\u043d\u0435\u0435 \u0444\u0438\u043d\u0430\u043d\u0441\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435 (\u043d\u0430\u043b\u043e\u0433\u0438, \u043f\u043e\u0436\u0435\u0440\u0442\u0432\u043e\u0432\u0430\u043d\u0438\u044f \u0442.\u0434.);<\/em><\/li>\n\n\n\n<li><em>\u0412\u0437\u0430\u0438\u043c\u043e\u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u044f \u0441 \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u0430\u043c\u0438 \u0438 \u043f\u043e\u0441\u0442\u0430\u0432\u0449\u0438\u043a\u0430\u043c\u0438;<\/em><\/li>\n\n\n\n<li><em>\u0412\u043d\u0435\u0448\u043d\u0438\u0435 \u043f\u043e\u043b\u0438\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0435, \u044d\u043a\u043e\u043d\u043e\u043c\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u0438 \u044d\u043a\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u0444\u0430\u043a\u0442\u043e\u0440\u044b;<\/em><\/li>\n\n\n\n<li><em>\u042d\u043a\u043e\u043d\u043e\u043c\u0438\u043a\u0430;<\/em><\/li>\n\n\n\n<li><em>\u0420\u044b\u043d\u043e\u0447\u043d\u044b\u0435 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f (\u043f\u043e\u0442\u0440\u0435\u0431\u043d\u043e\u0441\u0442\u0438 \u0446\u0435\u043b\u0435\u0432\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438, \u043f\u043e\u044f\u0432\u043b\u0435\u043d\u0438\u0435 \u043d\u043e\u0432\u044b\u0445 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432, \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0438);<\/em><\/li>\n\n\n\n<li><em>\u0414\u0435\u043c\u043e\u0433\u0440\u0430\u0444\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u0434\u0430\u043d\u043d\u044b\u0435 (\u0432\u043e\u0437\u0440\u0430\u0441\u0442, \u043f\u043e\u043b, \u043d\u0430\u0446\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u0438 \u043e\u0441\u0442\u0430\u043b\u044c\u043d\u044b\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438 \u0432\u0430\u0448\u0435\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438).<\/em><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u0410 \u0442\u0435\u043f\u0435\u0440\u044c \u0434\u0430\u0432\u0430\u0439\u0442\u0435 \u0440\u0430\u0437\u0431\u0435\u0440\u0435\u043c\u0441\u044f, \u043a\u0430\u043a \u043d\u0430\u0439\u0442\u0438 \u0441\u0432\u043e\u0438 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438 \u0438 \u0443\u0433\u0440\u043e\u0437\u044b:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0412\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u044c \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438 \u2014 \u0437\u043d\u0430\u0447\u0438\u0442 \u043f\u043e\u043d\u044f\u0442\u044c, \u043a\u0443\u0434\u0430 \u043b\u0443\u0447\u0448\u0435 \u0438\u0434\u0442\u0438 \u0438 \u043a\u0430\u043a\u0438\u0435 \u0435\u0441\u0442\u044c \u043f\u0435\u0440\u0441\u043f\u0435\u043a\u0442\u0438\u0432\u044b \u0443 \u0432\u0430\u0448\u0435\u0433\u043e \u0431\u0438\u0437\u043d\u0435\u0441\u0430. \u0412\u0435\u0434\u044c \u0441 \u043f\u0435\u0440\u0432\u043e\u0433\u043e \u0440\u0430\u0437\u0430 \u043d\u0435 \u0432\u0441\u0435\u0433\u0434\u0430 \u043c\u043e\u0436\u0435\u0448\u044c \u0443\u0432\u0438\u0434\u0435\u0442\u044c \u0442\u043e, \u0447\u0435\u0433\u043e \u043c\u043e\u0436\u0435\u0448\u044c \u0434\u043e\u0441\u0442\u0438\u0433\u043d\u0443\u0442\u044c.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><em>\u041a\u0430\u043a\u0438\u0435 \u0435\u0441\u0442\u044c \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438?<\/em><\/li>\n\n\n\n<li><em>\u041a\u0430\u043a\u0438\u0435 \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u0438 \u043d\u0430\u0431\u043b\u044e\u0434\u0430\u044e\u0442\u0441\u044f \u0432 \u0432\u044b\u0431\u0440\u0430\u043d\u043d\u043e\u0439 \u0441\u0444\u0435\u0440\u0435?<\/em><\/li>\n\n\n\n<li><em>\u041a\u0430\u043a\u0438\u0435 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f \u0432 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u043e\u0439 \u0436\u0438\u0437\u043d\u0438, \u043f\u043e\u043b\u0438\u0442\u0438\u043a\u0435, \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f\u0445 \u043f\u043e\u043b\u043e\u0436\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u0432\u043b\u0438\u044f\u044e\u0442 \u043d\u0430 \u0432\u0430\u0448\u0435 \u0434\u0435\u043b\u043e?<\/em><\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0423\u0433\u0440\u043e\u0437\u044b:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041d\u043e \u0438 \u043f\u0440\u043e \u043d\u0435\u0433\u0430\u0442\u0438\u0432\u043d\u044b\u0435 \u043f\u0435\u0440\u0441\u043f\u0435\u043a\u0442\u0438\u0432\u044b \u043d\u0435 \u0441\u0442\u043e\u0438\u0442 \u0437\u0430\u0431\u044b\u0432\u0430\u0442\u044c. \u0422\u0430\u043a \u043a\u0430\u043a \u043d\u0435 \u0432\u0441\u0435\u0433\u0434\u0430 \u0432\u0441\u0435 \u0438\u0434\u0435\u0442 \u043f\u043e \u043f\u043b\u0430\u043d\u0443. \u0414\u043b\u044f \u0442\u043e\u0433\u043e, \u0447\u0442\u043e\u0431\u044b \u043f\u0440\u0435\u0434\u043e\u0442\u0432\u0440\u0430\u0442\u0438\u0442\u044c \u043f\u043b\u043e\u0445\u043e\u0439 \u0440\u0430\u0441\u043a\u043b\u0430\u0434, \u043b\u0443\u0447\u0448\u0435 \u0441\u0440\u0430\u0437\u0443 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u044c \u0443\u0433\u0440\u043e\u0437\u044b.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><em>\u041a\u0430\u043a\u0438\u0435 \u043f\u0440\u0435\u043f\u044f\u0442\u0441\u0442\u0432\u0438\u044f \u0432\u0430\u043c \u043c\u0435\u0448\u0430\u044e\u0442?<\/em><\/li>\n\n\n\n<li><em>\u0427\u0442\u043e \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0433\u043e \u0434\u0435\u043b\u0430\u044e\u0442 \u0432\u0430\u0448\u0438 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u044b?<\/em><\/li>\n\n\n\n<li><em>\u0421\u0443\u0449\u0435\u0441\u0442\u0432\u0443\u044e\u0442 \u043b\u0438 \u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0442\u044b \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0430 \u043d\u0430 \u0432\u0430\u0448\u0435 \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u0435, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0447\u0430\u0441\u0442\u043e \u043c\u0435\u043d\u044f\u044e\u0442\u0441\u044f?<\/em><\/li>\n\n\n\n<li><em>\u0423 \u0432\u0430\u0441 \u0435\u0441\u0442\u044c \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u044b?<\/em><\/li>\n\n\n\n<li><em>\u0423\u0433\u0440\u043e\u0436\u0430\u044e\u0442 \u043b\u0438 \u0432\u0430\u0448\u0438 \u0441\u043b\u0430\u0431\u044b\u0435 \u0441\u0442\u043e\u0440\u043e\u043d\u044b \u0431\u0438\u0437\u043d\u0435\u0441\u0443?<\/em><\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/para.school\/wp-content\/uploads\/2023\/07\/default_113580.jpg\" data-rel=\"lightbox-gallery-L3dv63VA\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img decoding=\"async\" width=\"943\" height=\"630\" src=\"https:\/\/para.school\/wp-content\/uploads\/2023\/07\/default_113580.jpg\" alt=\"\" class=\"wp-image-4000\" srcset=\"https:\/\/para.school\/wp-content\/uploads\/2023\/07\/default_113580.jpg 943w, https:\/\/para.school\/wp-content\/uploads\/2023\/07\/default_113580-400x267.jpg 400w, https:\/\/para.school\/wp-content\/uploads\/2023\/07\/default_113580-768x513.jpg 768w\" sizes=\"(max-width: 943px) 100vw, 943px\" \/><\/a><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">5 \u043f\u0440\u0430\u0432\u0438\u043b, \u043a\u0430\u043a \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u044c \u0438\u0437 SWOT-\u0430\u043d\u0430\u043b\u0438\u0437\u0430 \u043c\u0430\u043a\u0441\u0438\u043c\u0443\u043c \u043f\u043e\u043b\u0435\u0437\u043d\u043e\u0439 \u0438 \u0432\u0430\u0436\u043d\u043e\u0439 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0438<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1. \u0427\u0435\u0442\u043a\u043e \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u044c \u0441\u0444\u0435\u0440\u0443 \u043a\u0430\u0436\u0434\u043e\u0433\u043e SWOT-\u0430\u043d\u0430\u043b\u0438\u0437\u0430<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0412\u0430\u0436\u043d\u043e \u043f\u0440\u043e\u0432\u043e\u0434\u0438\u0442\u044c SWOT-\u0430\u043d\u0430\u043b\u0438\u0437 \u043d\u0435 \u043f\u0440\u043e\u0441\u0442\u043e \u043f\u043e \u0432\u0441\u0435\u043c\u0443 \u0431\u0438\u0437\u043d\u0435\u0441\u0443, \u0430 \u043f\u043e \u043a\u0430\u0436\u0434\u043e\u043c\u0443 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0443 \u043e\u0442\u0434\u0435\u043b\u044c\u043d\u043e. \u042d\u0442\u043e \u043f\u043e\u043c\u043e\u0436\u0435\u0442 \u043e\u0446\u0435\u043d\u0438\u0442\u044c \u0432\u0441\u0435 \u043f\u0440\u043e\u0438\u0441\u0445\u043e\u0434\u044f\u0449\u0435\u0435, \u0447\u0442\u043e \u0432\u043b\u0438\u044f\u0435\u0442 \u043d\u0430 \u0432\u0430\u0448 \u043f\u0440\u043e\u0434\u0443\u043a\u0442. \u041e\u0431\u0440\u0430\u0449\u0430\u0442\u044c \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u0435 \u043d\u0430 \u0434\u0435\u0442\u0430\u043b\u0438 \u2014 \u0432\u0430\u0436\u043d\u043e, \u0442\u043e\u0433\u0434\u0430 \u0432\u044b \u0441\u043c\u043e\u0436\u0435\u0442\u0435 \u0437\u0430\u043c\u0435\u0442\u0438\u0442\u044c \u043d\u0435\u0434\u043e\u0447\u0435\u0442\u044b \u0438 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. \u041f\u043e\u043d\u0438\u043c\u0430\u0442\u044c \u0440\u0430\u0437\u043d\u0438\u0446\u0443 \u043c\u0435\u0436\u0434\u0443 \u044d\u043b\u0435\u043c\u0435\u043d\u0442\u0430\u043c\u0438 \u0430\u043d\u0430\u043b\u0438\u0437\u0430<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0412\u0430\u0436\u043d\u043e \u043f\u043e\u043c\u043d\u0438\u0442\u044c, \u0447\u0442\u043e \u0441\u0438\u043b\u044c\u043d\u044b\u0435 \u0438 \u0441\u043b\u0430\u0431\u044b\u0435 \u0441\u0442\u043e\u0440\u043e\u043d\u044b \u043e\u0442\u043d\u043e\u0441\u044f\u0442\u0441\u044f \u043a \u0444\u0430\u043a\u0442\u043e\u0440\u0430\u043c \u0432\u043d\u0443\u0442\u0440\u0435\u043d\u043d\u0435\u0439 \u0441\u0440\u0435\u0434\u044b. \u0422\u043e \u0435\u0441\u0442\u044c \u044d\u0442\u043e \u0444\u0430\u043a\u0442\u043e\u0440\u044b, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f \u043a\u043e\u043d\u0442\u0440\u043e\u043b\u0438\u0440\u0443\u0435\u0442 \u0441\u0430\u043c\u043e\u0441\u0442\u043e\u044f\u0442\u0435\u043b\u044c\u043d\u043e. \u0410 \u0432\u043e\u0442 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438 \u0438 \u0443\u0433\u0440\u043e\u0437\u044b \u2014 \u044d\u0442\u043e \u043e\u0431\u0441\u0442\u043e\u044f\u0442\u0435\u043b\u044c\u0441\u0442\u0432\u0430, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0432\u043e\u0437\u0434\u0435\u0439\u0441\u0442\u0432\u0443\u044e\u0442 \u043d\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044e \u0438\u0437 \u0432\u043d\u0435\u0448\u043d\u0435\u0439 \u0441\u0440\u0435\u0434\u044b.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. \u041e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u044c, \u043a\u0430\u043a \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044c \u0432\u043e\u0441\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0435\u0442 \u0441\u0438\u043b\u044c\u043d\u044b\u0435 \u0438 \u0441\u043b\u0430\u0431\u044b\u0435 \u0441\u0442\u043e\u0440\u043e\u043d\u044b<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0421\u043c\u043e\u0442\u0440\u0438\u0442\u0435 \u043d\u0430 \u0441\u0438\u043b\u044c\u043d\u044b\u0435 \u0438 \u0441\u043b\u0430\u0431\u044b\u0435 \u0441\u0442\u043e\u0440\u043e\u043d\u044b \u0441\u043e \u0441\u0442\u043e\u0440\u043e\u043d\u044b \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0435\u0439 \u2014 \u0432 \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438, \u043a\u043e\u0433\u0434\u0430 \u0434\u0435\u043b\u043e \u043a\u0430\u0441\u0430\u0435\u0442\u0441\u044f \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430. \u0422\u0430\u043a \u0432\u044b \u0441\u043c\u043e\u0436\u0435\u0442\u0435 \u0434\u0430\u0442\u044c \u043e\u0431\u044a\u0435\u043a\u0442\u0438\u0432\u043d\u0443\u044e \u043e\u0446\u0435\u043d\u043a\u0443.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. \u041e\u0431\u044a\u0435\u043a\u0442\u0438\u0432\u043d\u043e \u043e\u0446\u0435\u043d\u0438\u0432\u0430\u0442\u044c<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0420\u0435\u0430\u043b\u044c\u043d\u043e \u043e\u0446\u0435\u043d\u0438\u0432\u0430\u0442\u044c \u0441\u0438\u0442\u0443\u0430\u0446\u0438\u044e \u2014 \u0437\u0430\u043b\u043e\u0433 \u0443\u0441\u043f\u0435\u0445\u0430. \u0415\u0441\u043b\u0438 \u0432\u044b \u0438\u043b\u0438 \u0432\u0430\u0448\u0430 \u043a\u043e\u043c\u0430\u043d\u0434\u0430 \u043d\u0435 \u043c\u043e\u0436\u0435\u0442 \u044d\u0442\u043e\u0433\u043e \u0441\u0434\u0435\u043b\u0430\u0442\u044c, \u043f\u0440\u0438\u0432\u043b\u0435\u043a\u0438\u0442\u0435 \u043d\u0435\u0437\u0430\u0432\u0438\u0441\u0438\u043c\u044b\u0445 \u044d\u043a\u0441\u043f\u0435\u0440\u0442\u043e\u0432, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0441\u043c\u043e\u0433\u0443\u0442 \u043d\u0430\u0439\u0442\u0438 \u043d\u0435\u0434\u043e\u0447\u0435\u0442\u044b \u0438 \u043f\u0440\u0435\u0438\u043c\u0443\u0449\u0435\u0441\u0442\u0432\u0430.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5. \u0422\u043e\u0447\u043d\u043e \u0444\u043e\u0440\u043c\u0443\u043b\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0441\u0442\u043e\u0440\u043e\u043d\u044b<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0422\u043e\u0447\u043d\u043e\u0441\u0442\u044c \u2014 \u0432\u043e\u0442, \u0447\u0442\u043e \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u043f\u0440\u0438 \u043e\u0446\u0435\u043d\u043a\u0435 \u0432\u0441\u0435\u0445 \u0444\u0430\u043a\u0442\u043e\u0440\u043e\u0432. \u0427\u0435\u043c \u0437\u0430\u043f\u0443\u0442\u0430\u043d\u043d\u0435\u0435 \u0444\u043e\u0440\u043c\u0443\u043b\u0438\u0440\u043e\u0432\u043a\u0430, \u0442\u0435\u043c \u043c\u0435\u043d\u0435\u0435 \u0443\u0441\u043f\u0435\u0448\u043d\u044b\u043c \u0431\u0443\u0434\u0435\u0442 \u0430\u043d\u0430\u043b\u0438\u0437 \u0438 \u0435\u0433\u043e \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0427\u0435\u043c \u043f\u043e\u043b\u0435\u0437\u0435\u043d \u043f\u0440\u0430\u0432\u0438\u043b\u044c\u043d\u043e \u043f\u0440\u043e\u0432\u0435\u0434\u0435\u043d\u043d\u044b\u0439 SWOT-\u0430\u043d\u0430\u043b\u0438\u0437?<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0412\u044b \u0441\u043c\u043e\u0436\u0435\u0442\u0435 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u044c, \u043a\u0430\u043a\u0438\u0435 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438 \u043f\u043e\u043c\u043e\u0433\u0443\u0442 \u0434\u043e\u0441\u0442\u0438\u0447\u044c \u0443\u0441\u043f\u0435\u0445\u0430.<\/li>\n\n\n\n<li>\u0412\u044b \u0432\u044b\u0434\u0435\u043b\u0438\u0442\u0435 \u0443\u0433\u0440\u043e\u0437\u044b, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u044f\u0432\u043b\u044f\u044e\u0442\u0441\u044f \u0441\u0430\u043c\u044b\u043c\u0438 \u043e\u043f\u0430\u0441\u043d\u044b\u043c\u0438 \u0434\u043b\u044f \u0432\u0430\u0448\u0435\u0433\u043e \u0431\u0438\u0437\u043d\u0435\u0441\u0430, \u0438 \u043d\u0430\u0439\u0434\u0435\u0442\u0435 \u043f\u0443\u0442\u0438 \u0437\u0430\u0449\u0438\u0442\u044b \u043e\u0442 \u043d\u0438\u0445.<\/li>\n\n\n\n<li>\u0412\u044b \u043e\u0441\u043e\u0437\u043d\u0430\u0435\u0442\u0435, \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u0435\u0442 \u043b\u0438 \u0431\u0438\u0437\u043d\u0435\u0441 \u0446\u0435\u043b\u0438\u043a\u043e\u043c \u0441\u0432\u043e\u0438 \u0441\u0438\u043b\u044c\u043d\u044b\u0435 \u0441\u0442\u043e\u0440\u043e\u043d\u044b.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u041f\u043e\u0441\u043b\u0435 \u0442\u043e\u0433\u043e, \u043a\u0430\u043a \u0432\u044b \u0441\u043e\u0441\u0442\u0430\u0432\u0438\u0442\u0435 SWOT-\u0430\u043d\u0430\u043b\u0438\u0437, \u0432\u0430\u043c \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u043f\u0440\u043e\u0434\u0443\u043c\u0430\u0442\u044c \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0439, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0431\u0443\u0434\u0443\u0442 \u0432\u0430\u0440\u044c\u0438\u0440\u043e\u0432\u0430\u0442\u044c\u0441\u044f \u0432 \u0437\u0430\u0432\u0438\u0441\u0438\u043c\u043e\u0441\u0442\u0438 \u043e\u0442 \u0436\u0435\u043b\u0430\u0435\u043c\u043e\u0433\u043e \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0430. \u0412 \u044d\u0442\u0438\u0445 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044f\u0445 \u0434\u043e\u043b\u0436\u043d\u044b \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c\u0441\u044f \u0441\u0438\u043b\u044c\u043d\u044b\u0435 \u0441\u0442\u043e\u0440\u043e\u043d\u044b \u0432\u0430\u0448\u0435\u0433\u043e \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430, \u0447\u0442\u043e\u0431\u044b \u0438\u0441\u043a\u043b\u044e\u0447\u0438\u0442\u044c \u0443\u0433\u0440\u043e\u0437\u044b \u0438 \u043f\u0435\u0440\u0435\u043a\u0440\u044b\u0442\u044c \u0441\u043b\u0430\u0431\u044b\u0435 \u0441\u0442\u043e\u0440\u043e\u043d\u044b.<\/p>\n\n\n    <\/div> <!-- .mediaSP__content end -->\n\n<div class=\"mediaQuote__curved \">\n    <p>\u0425\u043e\u0447\u0435\u0448\u044c \u043d\u0430\u0443\u0447\u0438\u0442\u044c\u0441\u044f \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0447\u0435\u0441\u043a\u043e\u043c\u0443 \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044e \u0438 \u0441\u043e\u0441\u0442\u0430\u0432\u0438\u0442\u044c \u0443\u0441\u043f\u0435\u0448\u043d\u0443\u044e \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u0443\u044e \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044e? \u041e\u0441\u0432\u043e\u0439 \u043f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u044e \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043c\u0430\u0440\u043a\u0435\u0442\u043e\u043b\u043e\u0433\u0430 \u0437\u0430 3 \u043c\u0435\u0441\u044f\u0446\u0430 \u043d\u0430 \u043d\u0430\u0448\u0435\u043c \u043a\u0443\u0440\u0441\u0435\u00a0<a href=\"https:\/\/tripmydream.academy\/internet-marketing\" target=\"_blank\" rel=\"noopener\">\u00ab\u041a\u043e\u043c\u043f\u043b\u0435\u043a\u0441\u043d\u044b\u0439 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u00bb<\/a>\u00a0\u0438 \u043d\u0430\u0447\u043d\u0438 \u043f\u0440\u043e\u0434\u0432\u0438\u0433\u0430\u0442\u044c \u0441\u0432\u043e\u0439 \u0431\u0438\u0437\u043d\u0435\u0441.<\/p>\n    <div class=\"mediaQuote__triangle-wrapper\">\n        <div class=\"mediaQuote__triangle\"><\/div>\n    <\/div>\n<\/div>\n\n    <div class=\"mediaSP__content\"> <!-- .mediaSP__content start -->\n","protected":false},"excerpt":{"rendered":"<p>SWOT-\u0430\u043d\u0430\u043b\u0438\u0437 \u2013 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442, \u0431\u0435\u0437 \u043a\u043e\u0442\u043e\u0440\u043e\u0433\u043e \u043d\u0435 \u043e\u0431\u0445\u043e\u0434\u0438\u0442\u0441\u044f \u043d\u0438 \u043e\u0434\u0438\u043d \u0431\u0438\u0437\u043d\u0435\u0441. \u0412 \u044d\u0442\u043e\u0439 \u0441\u0442\u0430\u0442\u044c\u0435 \u043c\u044b \u0440\u0430\u0437\u0431\u0435\u0440\u0435\u043c\u0441\u044f \u043f\u043e\u0447\u0435\u043c\u0443 \u043e\u043d \u0442\u0430\u043a \u0432\u0430\u0436\u0435\u043d, \u0440\u0430\u0441\u0441\u043a\u0430\u0436\u0435\u043c \u043a\u0430\u043a \u043d\u0430\u0439\u0442\u0438 \u0441\u0438\u043b\u044c\u043d\u044b\u0435 \u0438 \u0441\u043b\u0430\u0431\u044b\u0435 \u0441\u0442\u043e\u0440\u043e\u043d\u044b \u0432\u0430\u0448\u0435\u0433\u043e \u0431\u0438\u0437\u043d\u0435\u0441\u0430, \u0438 \u043f\u043e\u0433\u043e\u0432\u043e\u0440\u0438\u043c \u043e \u0442\u043e\u043c, \u0447\u0442\u043e \u0441\u0442\u043e\u0438\u0442 \u0437\u043d\u0430\u0442\u044c \u0434\u043b\u044f \u043f\u0440\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u044f \u0438\u0434\u0435\u0430\u043b\u044c\u043d\u043e\u0433\u043e SWOT-\u0430\u043d\u0430\u043b\u0438\u0437\u0430. 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